Animation Design | Holiday Spread Joy

A strong brand lives beyond the world of print and other static imagery. A brand should be brought to life in as many ways as possible for a more immersive experience. As part of our holiday campaign, we designed a motion graphic to spread a little joy through the holiday season and beyond. The team at Pixel Farm brought the animation to life. It evokes the light-heartedness and magic present at this time of year, rotating through scenes of snow, the solstice star, and a gift. The colors, imagery, and music are bright and simple, keeping the tone celebratory without emphasizing one specific religious celebration. The piece serves as a reminder that the true gift of this season is the ability to receive and spread joy.